The AI platform for business seats
and VIP hospitality.

Sell more hospitality.
Without growing the team.

Partners book their own guests online, table plans and catering lists update themselves, and every guest lands in your CRM.

45 minutes on your own competition. Your ticketing keeps working.

Partners buy and manage themselves.

Trusted by top clubs

PSV EindhovenStandard de LiègeRoyal Antwerp FCKRC GenkRoyal Union SGRSC AnderlechtRSCA EsportsSBV VitesseLommel SKSK BeverenRBFABeerschot

Hospitality today is leaking revenue.

Your team is great at their jobs. Shame their job has become forwarding the same allergy list at 23h.

Buried in admin.
No overview in sight.

Every match starts the same way: 14 WhatsApps, 3 spreadsheets, and one colleague who swears they already sent the tickets.

Coach Vic frustrated

Revenue sitting there.
Too busy to grab it.

Your partners want to spend more money. Your team is too busy to let them.

Coach Vic typing

300 leads per matchday.
Gone after dessert.

Decision-makers fill your suites. No names, no follow-up. The most qualified leads you'll ever meet. Gone.

Coach Vic confused

Everything matchday needs. Running by itself.

Everything your matchday needs in one place, and whatever you sell fan tickets with today keeps running underneath it.

FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Emma De Vosemma.devos@northwind.be
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Lucas Meyerl.meyer@arclight.io
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Sophie Maessophie.maes@brightlane.be
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Thomas Peeterst.peeters@vaneyck.eu
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Emma De Vosemma.devos@northwind.be
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Lucas Meyerl.meyer@arclight.io
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Sophie Maessophie.maes@brightlane.be
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
DIAMOND CLUBFOOD & DRINKS
FC Strikers - RSC Anderlecht
SECTION
25
SEATING
To be determined
ADD GUEST
Thomas Peeterst.peeters@vaneyck.eu
DIAMOND CLUBFOOD & DRINKS

No more 14 WhatsApps a matchday

Your self-serve partner portal. They confirm guests, note allergies, swap people at 22h47 and buy extras, all without calling you.

Contacts
SortFilter1Add Contact
Name
Type
Email
Company
Role
EDEmma De Vos
Guest
emma.devos@northwind.be
Northwind
Chief Marketing Officer
LMLucas Meyer
Guest
lucas.meyer@meridianbank.be
Meridian
Head of Partnerships
SMSophie Maes
Guest
s.maes@harbourlog.be
Harbour
Procurement Director
TPThomas Peeters
Guest
thomas.peeters@skylinebev.be
Skyline
VP Sales
NHNadia Haddad
Guest
nadia.haddad@arclight.io
Arclight
Commercial Director
JWJonas Willems
Guest
jonas.willems@brightlane.be
Brightlane
Head of Brand
CDCamille Dubois
Guest
camille.dubois@vaneyck.eu
Vaneyck
Chief Commercial Officer
AJAnke Janssens
Guest
anke.janssens@ardenne.be
Ardenne
Director of Sales
MCMathis Claes
Guest
mathis.claes@coastline.be
Coastline
Business Development Lead

Every guest captured

A built-in guest register, every matchday. 300 decision-makers through your suites, 300 hot leads straight into your CRM.

Lucas Meyer
Type
Contact Person
Email
lucas.meyer@meridianbank.be
Phone
+32 475 61 82 09
Job title
Head of Partnerships
Date of birth
Add date of birth
Companies
Meridian BankContact person
Add company
Portal
Active
ActivityEmailsTickets2

Activity

Add Activity
October 2026

Sarah Claes had a call with Lucas Meyer

26 Oct
Holding his 2 Diamond Club seats and the champagne for Club Brugge until Friday.

Lucas Meyer left a basket to expire

25 Oct
Expired

vs Club Brugge, 8 Nov 2026 · €580.00 · 8 steps

Lucas Meyer browsed calendar

25 Oct

6 actions

Lucas Meyer browsed calendar, tickets

21 Oct

9 actions

Lucas Meyer completed a checkout

18 Oct
Completed

vs KRC Genk, 18 Oct 2026 · €40.00 · 5 steps

Lucas Meyer logged in

18 Oct
September 2026

Lucas Meyer browsed tickets, guests

27 Sep

4 actions

Sarah Claes sent an email to Lucas Meyer

22 Sep

Your Diamond Club seats for the new season

Hi Lucas, the Diamond Club is open for every home match. Pick your seats in the portal.
Checkout
Result
Expired
Match
vs Club Brugge, 8 Nov 2026
Left in basket
2 x Diamond Club
2 x Champagne & selected wines
1 x Pitchside access
Total
€580.00

Viewed package selection · vs Club Brugge, 8 Nov 2026

20:14:07 · stayed 1m 48s

Added 2 x Diamond Club to basket

20:15:55

Viewed extras · vs Club Brugge, 8 Nov 2026

20:16:02 · stayed 3m 12s

Added 4 x Champagne & selected wines to basket

20:17:31

Added 1 x Pitchside access to basket

20:18:40

Changed Champagne & selected wines from 4 to 2

20:19:14

Viewed checkout · vs Club Brugge, 8 Nov 2026

20:19:20 · stayed 2m 05s

Basket expired · €580.00

21:19:20

Know who wanted to buy. Before you even ask.

Who browsed the extras. Who dropped something in a basket. Who hesitated. Your team follows up on intent, not guesswork.

All connected: nobody retypes anything

One entry. Everywhere it needs to be. Your ticketing, finance and CRM stay in sync, automatically.

Diamond Club · table plan
KAA Gent — Club Brugge
32 / 42 seatedAuto-seat
Seat map
122
123
324
325
126
327
Hospitality zones
In the room
Northwind12
Meridian Bank8
Harbour Log.5
Skyline4
Arclight3
5 dietary notes
PITCH SIDE
BAR
ENTRANCE
T2Long table · Hector
T1Hector
T3Dapper
T4Dapper
T5Smash
Live plan — updates as partners confirm

Table plans that build themselves

Your actual lounge, not a spreadsheet. Release a seat the night before and the plan, the catering list and their ticket all know.

Diamond Club
Food & Drinks
18 / 20 confirmed
Export
Company
Vouchers
Guest
Confirmed
Special Requests
Northwind
5
5
5
2
Emma De Vos
Confirmed
Allergic to shellfish
Jonas Willems
Confirmed
—
Nadia Haddad
Confirmed
Vegetarian
Lars Peeters
Confirmed
—
Sofie Claes
Confirmed
—
Meridian
4
4
4
2
Lucas Meyer
Confirmed
Gluten-free
Anke Janssens
Confirmed
—
Karim Benali
Confirmed
Halal
Marie Lambert
Confirmed
—
Harbour
3
3
3
2
Sophie Maes
Confirmed
Nut allergy
Wout Vermeulen
Confirmed
—
Elise Martens
Confirmed
Vegan
Skyline
4
4
4
1
Thomas Peeters
Confirmed
—
Camille Dubois
Confirmed
Lactose intolerant
Bram Coppens
Confirmed
—
Inès Segers
Confirmed
—
Arclight
2
2
2
1
Mathis Claes
Confirmed
Pescatarian
Julie Wauters
Confirmed
—
Northwind
5
5
5
2
Emma De Vos
Confirmed
Allergic to shellfish
Jonas Willems
Confirmed
—
Nadia Haddad
Confirmed
Vegetarian
Lars Peeters
Confirmed
—
Sofie Claes
Confirmed
—
Meridian
4
4
4
2
Lucas Meyer
Confirmed
Gluten-free
Anke Janssens
Confirmed
—
Karim Benali
Confirmed
Halal
Marie Lambert
Confirmed
—
Harbour
3
3
3
2
Sophie Maes
Confirmed
Nut allergy
Wout Vermeulen
Confirmed
—
Elise Martens
Confirmed
Vegan
Skyline
4
4
4
1
Thomas Peeters
Confirmed
—
Camille Dubois
Confirmed
Lactose intolerant
Bram Coppens
Confirmed
—
Inès Segers
Confirmed
—
Arclight
2
2
2
1
Mathis Claes
Confirmed
Pescatarian
Julie Wauters
Confirmed
—

Catering handled automatically

Automated catering exports with exact headcount and every allergy. Updated until your cut-off, so what you send is what's true.

Champagne & selected wines
€35
Unlimited drinks
€12
Craft beer pack (6×)
€24
Signed shirt
€149
Pitchside access
€120
Stadium tour
€35
VIP parking
€20
3-course dinner
€130

Upsells that sell themselves

The right offer, at the right moment, sent automatically. Partners add packages, upgrade tables, buy extras. Your team finds out when the money lands.

Coach Vic

Hi! I can help you manage your sponsorships. What would you like to do?

Ask me anything about your sponsorships...
Auto

Coach Vic. Always on

Coach Vic knows your numbers, your partners, your matchday. Ask a question, get an answer. Give an instruction, it's done. On WhatsApp too.

Rather see it than read it? Click through the real platform, or let us show you.

Proof, not promises.

120,000+

tickets created on the platform

20,000+

hospitality bookings managed

8,000+

sales closed via the partner portal

“Less admin, more revenue, happier guests. I didn’t think you could have all three.”
Standard de Liège

Floriane Scianguetta

Commercial Director

Standard de Liège

“With wehave, I can do the work of 3 people.”

Coach Vic handles everything that used to land on my desk: the partner list for Saturday, what was delivered last quarter, what’s still short on a deal. I stopped being the one counting. I have time to actually run the partnerships.

Royal Antwerp FC

Arne Stevens

Partnership Coordinator

Royal Antwerp FC

“The commitment from the wehave team so far has been fantastic and we are all excited for the season ahead.”
Somerset County Cricket Club

Adam Brenton

Sponsorship Manager

Somerset County Cricket Club

Free report · 2026/27

What six teams learned about selling hospitality online

12 pages from real orders, not a survey. Eight lessons and a scorecard you can score your club against.

Get the report

Just do it.

1

Book a demo

45 minutes. We show you the platform live, with your setup in mind. No slides, no fluff.

2

We handle the setup

We build your workspace with your real partners, packages and matchday setup, so when you go live everything's already in place.

3

Enjoy matchday

Invites go out. Guests confirm. Catering gets the list. Invoices go out. You're in the stands.

Book a demo

Pick a time. We'll do the rest.

Forty-five minutes on the platform rather than in a deck: your competition, your partners, your seats. Nothing to fill in first, and no follow-up needed afterwards.

  • The platform on your own competition, not a slide deck
  • An estimate worked out in front of you, not a proposal next week
  • Straight answers, including on what it doesn't do yet

Got questions?

The ones we get asked most. Tap one, or ask Coach Vic something else.

Hey, I'm Coach Vic 👋 Ask me anything about matchday hospitality on wehave, or tap a question below for the short answer.

All questions, in text

Does wehave replace our ticketing system?

Only if you want it to. Connect the platform you already have, or use wehave's own. Either way wehave runs the B2B layer: partners with contracts, allocations, guest names that change every week, catering and invoicing on agreed terms. Your own platform keeps selling single seats to fans.

How do partners submit their guest names?

Each partner gets their own portal. They log in, see the allocation their contract entitles them to, and enter or change guest names themselves, up to the cut-off you set. Nobody on your team retypes a name from an email.

How does the catering list work?

The export comes from the live guest register: the exact headcount, every dietary requirement per guest. It stays current until your cut-off, so what you send the kitchen matches who actually turns up.

What happens on matchday itself?

Everything you need is already made: the guest list per partner with every dietary requirement, the table plan down to who sits where, and a catering headcount that stayed current until your cut-off. Each guest has their own ticket on their phone. Anything that changes late changes in one place.

How long does implementation take?

There is no implementation project and no implementation fee. Book a demo and the team builds your workspace with your real partners, packages and matchday setup before you go live. Days, not a quarter, and it's in the price.

What does wehave cost for hospitality?

€1 per business seat, per home game, and €0.75 per seat above 3,000. Only seats that run through wehave count, averaged over your home games; away matches and the off-season are free. No booking fee, no commission, no minimum. It's an add-on to a partnership management plan, and your hospitality team works in that plan's users.

Which systems does wehave integrate with?

Ticketing and event platforms including WeezEvent and Bundeling, payments through Mollie, accounting through Exact Online, and CRMs including Salesforce, HubSpot, Pipedrive and Teamleader. A ticketing integration is optional: use wehave's own instead. If something you depend on isn't listed, ask.

Can we upsell extras like seats, parking or catering upgrades?

Yes, and it's usually where the revenue is. wehave offers the relevant extra, whether that's a seat, a table upgrade, catering or parking, to the right partner at the right moment. The offer gets made even when nobody has time to make it.

Who at a club actually uses this?

Commercial directors, partnership managers and hospitality or B2B ticketing managers at professional clubs, federations and event organisers. Most clubs start with hospitality because it's the most acute problem, then extend into sponsorship CRM, contracts, rights tracking and reporting on the same platform.

Who do we call at 18:00 on a Saturday?

Us, in the same WhatsApp group your team already uses. Every club gets one with real names in it, ours included, so a partner changing five guests after the kitchen has printed is a message rather than a ticket you file and wait on.

How is our data handled?

Data is scoped to your workspace, with access controls and audit logging so you can see who changed what. For specific GDPR or data protection questions, including what a Data Processing Agreement covers, talk to the team directly.

Your next matchday could run itself.
It starts with 45 minutes.

One demo. We set everything up. You enjoy the next match.